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John C. Maxwell

John C. Maxwell Takes Over as Host to Interview Don Yaeger on How to Ask Better Questions

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A note from Corporate Competitor Podcast Producer Savannah Gallagher:

In this special edition episode, guest host John C. Maxwell flips the switch by putting Don Yaeger in the hot seat to discuss developing meaningful relationships. “I’m taking over your podcast!” announced Maxwell at the start of this lively conversation. And listeners will be glad he did as the two best-selling authors put their finishing touches on the rollout of Maxwell’s League of Extraordinary Leaders initiative.

Maxwell was named the #1 leadership expert in the world by Inc. Magazine. He is the author of more than 100 books that have been translated into 50 languages. Since founding the John Maxwell Company, he has traveled the world teaching what he has learned to Fortune 500 company leaders, university staff and students, church members, and community and national leaders. He has mentored many of the world’s influential thinkers on leadership and team-building.

One of those mentees is Corporate Competitor Podcast host Don Yaeger. Late in 2021, Maxwell announced he was entering into a partnership with five “new voices” aligned around his philosophy and Don was his perfect fit. In this podcast, Maxwell explains why.

“Great storytelling makes a person unforgettable,” Maxwell said. “The first time I heard you tell a story I thought to myself: Take notes, you are listening to a master storyteller. Then I read one of your books and thought: Read slowly, the guy knows how to connect with words on pages!”

Maxwell went on to describe Don’s decision to join his company to grow the area of books, storytelling, and communication as “one of my happiest days.” This episode caps off a month of podcasts featuring the other members of the team: Joel Manby, Valorie Burton, Tim Elmore, and Jeff Henderson.

“I’m a big believer that the key to good relational investment is to do it regularly,” noted Don. “Do it often and do it mostly when you need nothing. So many people are transactional, and I want to be, in everything I do, very, very relational.”

This episode sounds like something you can relate to, listen now!


You will learn:

  •  4:00   How you can be invaluable without being most valuable.
  •  7:00   How Don developed his storytelling technique.
  •  9:00   Why principles fade and stories stick.
  • 12:00  How to build deeper relationships.
  • 13:00  How to establish rapport during an interview.
  • 16:00  Why Michael Jordan opened up about his relationship with his father.
  • 19:00  What Don learned from playing linebacker.
  • 22:00  What Don is known for on the basketball court. (Hint: It’s not his vertical.)

You will learn:

  •  6:00   How easy it is to cut corners in practice and why you’ll suffer as a result.
  •  8:00   How to emphasize the power or “we” on your team.
  • 11:00  How living and working in Japan in the aftermath of the Fukushima disaster taught Lane that caring was the universal language of respected leaders.
  • 15:00  The level of employee interaction required to achieve success.
  • 18:30  The difference between being accountable and responsible.
  • 27:00  How to identify a meaningful friend or mentor.

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You will receive a FREE chapter from Don’s best-selling book on GREAT TEAMS when you subscribe.

Bonus Resource

Download our custom fill-in-the-blank notes and reflection questions.

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Meet Don Yaeger

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13-Time New York Times Best-Selling Author & Leadership Coach

As a Hall of Fame keynote speaker, longtime Associate Editor for Sports Illustrated, and 12-time New York Times Best-Selling author, Don Yaeger is one of America’s most provocative thought leaders. From walking into Afghanistan with the Mujahadeen to living with football legend Walter Payton, Don has spent three decades embedded with the world’s greatest "Greats." Now a sought-after executive coach and host of the Corporate Competitor Podcast, he translates the lessons of sports and business legends into actionable strategies for building a culture of greatness.
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Simon Sinek

Best-Selling Author, Inspirational Speaker

"Don is one of the best storytellers I’ve ever met. I’ve known him for a long time and every time we talk I walk away wiser and more inspired. He is the best in the business at teaching you a skill – storytelling – that will last you a lifetime.”

Beth Brooke

Global Vice Chair of Public Policy for Ernst & Young

“The ability for athletes to get hired is carried on through you because you are putting out the message that lessons learned from sports are important in life. It is embedded in this podcast, what you’re doing is significant.”

Rick Hendrick

NASCAR Hall of Famer, Owner of Hendrick Motorsports & Chairman of the Hendrick Automotive Group

We speak the same language. I am inspired by the stories you tell, the people you have met, and the things you’ve done. Those of us that are competitors like to follow others that have been down that journey, so it is always fun talking to you!”

Bill George

Longtime Medtronic CEO, Harvard Professor

“Many of the leaders I have worked with were excellent athletes, and I think there is a direct correlation. You’re one of the few people that really has pursued this study, Don. Keep up the great work. What you are doing really makes a difference.”

Greg Brenneman

Home Depot Board Director

“Don, you have mastered the skill of interviewing and asking great questions. That is a great skill all leaders need in order to understand their team members’ thought processes.”

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Where would you like to start the conversation?

413 N. Meridian St. Tallahassee, FL 32301

(850) 412-0300