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Award-Winning Leadership Speaker, Executive Coach & New York Times Best-Selling Author

Institutional Reputation Management

Don Yaeger, a seven-time New York Times best-selling author, major newspaper veteran and former Sports Illustrated associate editor, has covered some of America’s most challenging stories over the last two decades.
This session will cover everything from tips on how to create a well of good will with today’s media to developing a communications plan to guide you through any potential crisis.

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