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Award-Winning Leadership Speaker, Executive Coach & New York Times Best-Selling Author

Tim Gokey

Broadridge CEO asks: Are you willing to take yourself out of the boat if it makes the team better?

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Fresh out of Princeton where he was a co-captain of the university’s sailing team, Tim Gokey went to Oxford University on a Rhodes Scholarship to study politics, philosophy and economics, while captaining his New College Oxford Boat Club to its most successful season in 40 years.

How did he and his teammates do it, and what is the leadership lesson to apply from this situation? The answers are one and the same. Gokey, who is now the CEO of Broadridge Financial Solutions, practiced the highest form of servant leadership by removing himself from the boat and putting in a better rower.

“If as a leader, you put your own needs above others, it undermines your leadership,” offered Gokey, under whose leadership Broadridge has not only achieved remarkable financial success, with $6 billion in revenue in 2023, but also pioneered an elite athlete management program by hiring eight of the women on the US Olympic rowing team.

By giving up his seat at Oxford, Gokey gave the team an historic win and a lifetime of memories.

“It was hard to keep the team together because they were in their final year,” he said. “People don’t usually row in their final year, so we were trying to keep this great group together.” Gokey had to talk one such final-year student, Gavin Cartledge, a more accomplished rower than he, back onto the team. Then Gokey stepped aside to make room for him in the boat.

“It was something I knew was the right thing. I still think about that now. We very easily won that year,” Gokey recalled

Listeners will appreciate the specific sports-to-business analogies and lessons Gokey has implemented to keep his widely distributed workforce of 15,000 associates in 23 countries locked onto a common vision and culture. Podcast lessons include:

  • Recognizing the key moments when clients begin to feed off your team’s energy.
  • Turning small wins into bigger victories that drive and sustain business growth.
  • Making your leadership about service and optimizing your resources.

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“The ability for athletes to get hired is carried on through you because you are putting out the message that lessons learned from sports are important in life. It is embedded in this podcast, what you’re doing is significant.”

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Longtime Medtronic CEO, Harvard Professor

“Many of the leaders I have worked with were excellent athletes, and I think there is a direct correlation. You’re one of the few people that really has pursued this study, Don. Keep up the great work. What you are doing really makes a difference.”

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Special thanks to Dave Moore, Lauren Hafner, Samantha Clark, and the Florida State University Internship Program for consistently supporting our research team.

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