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Award-Winning Leadership Speaker, Executive Coach & New York Times Best-Selling Author

Dawn Hudson

Longtime NFL Chief Marketing Officer and Pepsi NA President, asks: Do you look at your company from the outside?

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Dawn Hudson is one of Fortune’s 50 Most Powerful Women in Business. She served as the Chief Marketing Officer for the NFL and the President of Pepsi North America and today she speaks around the world about smart reinvention and growth. Learn how this incredible leader was shaped by playing tennis and squash at a male-dominated Dartmouth, walking on campus just three years after they began accepting women.


You will learn:

  •  3:00   Dawn’s advice to women who work in a male-dominated environment.
  • 14:00  What tennis teaches you about ownership.
  • 17:30  The best time to use your gut instinct.
  • 30:00  How the golf course fueled Dawn’s business career.
  • 40:00  How to calmly handle controversy surrounding your team.



You will learn:

  •  6:00   How easy it is to cut corners in practice and why you’ll suffer as a result.
  •  8:00   How to emphasize the power or “we” on your team.
  • 11:00  How living and working in Japan in the aftermath of the Fukushima disaster taught Lane that caring was the universal language of respected leaders.
  • 15:00  The level of employee interaction required to achieve success.
  • 18:30  The difference between being accountable and responsible.
  • 27:00  How to identify a meaningful friend or mentor.

Resources:


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Greg Brenneman

Home Depot Board Director

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John C. Maxwell

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Beth Brooke

Global Vice Chair of Public Policy for Ernst & Young

“The ability for athletes to get hired is carried on through you because you are putting out the message that lessons learned from sports are important in life. It is embedded in this podcast, what you’re doing is significant.”

RIck Hendrick

Rick Hendrick

NASCAR Hall of Famer, Owner of Hendrick Motorsports & Chairman of the Hendrick Automotive Group

“We speak the same language. I am inspired by the stories you tell, the people you have met, and the things you’ve done. Those of us that are competitors like to follow others that have been down that journey, so it is always fun talking to you!”

Bill George

Bill George

Longtime Medtronic CEO, Harvard Professor

“Many of the leaders I have worked with were excellent athletes, and I think there is a direct correlation. You’re one of the few people that really has pursued this study, Don. Keep up the great work. What you are doing really makes a difference.”

Savannah Gallagher

Producer

Jon Rousseau

Design/Development

Francisco Nunez

Editor

Brett Rutherford

Editor

Special thanks to Dave Moore, Lauren Hafner, Samantha Clark, and the Florida State University Internship Program for consistently supporting our research team.

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